Roger Maull


Roger Maull is Professor of Management Systems at the University of Exeter’s Business School and Academic Director of the Initiative for the Digital Economy at Exeter (INDEX), which is based on London’s South Bank. He re-joined Exeter after 4 years at the University of Surrey where with Prof Alan Brown he set up the Centre for the Digital Economy (CODE).

Roger’s initial research interest focused on Operations Management, specifically in the services sector and he has continued to publish widely on that topic (see below for list of publication).

Along with the managing editor Prof Steve Brown from 2010-2013 and Prof Andi Smart he helped edit the leading European journal in the field: the International Journal of Operations and Production Management (ABS 4). Roger’s focus was on services management. Since 2013 Roger has moved the focus of his research from a narrow  concentration on Operations Management to a new phase: considering the implications of the Digital Revolution for businesses and society.

He has been an investigator on 18 RCUK projects with a total value over £14m. He has been a member of the EPSRC’s College of Peers for over 20 years and a regular panel member for EPSRC, ESRC and more recently RISCS (January 2018). He has also been a grant reviewer for Luxembourg, New Zealand, Switzerland and Canadian Research Councils.


Journal articles

Pearson S, May D, Leontidis G, Swainson M, Brewer S, Bidaut L, Frey JG, Parr G, Maull R, Zisman A, et al (2019). Are Distributed Ledger Technologies the panacea for food traceability?. Global Food Security, 20, 145-149.  Abstract. DOI.
Maull R, Godsiff P, Mulligan C, Brown A, Kewell B (2017). Distributed ledger technology: Applications and implications. Strategic Change, 26(5), 481-489.  Abstract. DOI.
Baron S, Patterson A, Maull R, Warnaby G (2017). Feed People First. Journal of Service Research, 21(1), 135-150. DOI.
Batista L, Davis-Poynter S, Ng I, Maull R (2017). Servitization through outcome-based contract – a systems perspective from the defence industry. International Journal of Production Economics, 192, 133-143. DOI.
Parry GC, Brax SA, Maull RS, Ng ICL (2016). Operationalising IoT for reverse supply: the development of use-visibility measures. Supply Chain Management, 21(2), 228-244.  Abstract. DOI.
Ng I, Scharf K, Pogrebna G, Maull R (2015). Contextual variety, Internet-of-Things and the choice of tailoring over platform: Mass customisation strategy in supply chain management. International Journal of Production Economics, 159, 76-87. Full text. DOI.
Ponsignon F, Klaus P, Maull RS (2015). Experience co-creation in financial services: an empirical exploration. Journal of Service Management, 26(2), 295-320.  Abstract. DOI.
Ponsignon F, Maull RS, Smart PA (2014). Four archetypes of process improvement: a Q-methodological study. International Journal of Production Research, 52(15), 4507-4525.  Abstract.  Full text. DOI.
Maull RS, Liang L, Smart PA (2013). Applications of Reference Models for Supply Chain Integration. Production Planning and Control
Childe SJ, Maull R, Maddern H, Smart A (2013). End-to-end process management: implications for theory and practice. Production Planning & Control  Abstract. DOI.
Ponsignon F, Maull RS, Smart PA (2013). Four archetypes of process improvement: a Q-methodological study. International Journal of Production Research
Maull R, Johnston R, Geraldi J (2012). Service Supply Chains: a Customer Perspective. Journal of Supply Chain Management, 48(4) Full text.
Smith L, Ng I, Maull R (2012). The three value proposition cycles of equipment-based service. Production Planning and Control, 23(7), 553-570.  Abstract. DOI.
Ng ICL, Parry G, Smith L, Maull RS, Briscoe G (2012). Transitioning from a Goods-Dominant to a Service-Dominant Logic: Visualising the Value Proposition of Rolls Royce. Journal of Service Management, 23(3), 416-439.
Smith L, Maull RS, Ng I (2011). Servitization and Operations Management: a Service Dominant-Logic Approach. International Journal of Operations and Production Management Full text.


Kewell EJ, Mulligan C, Godsiff P, Maull R (2017). Programmable Money, Digital Gold and the Future of Blockchain:. Categorizing the Affordances and Expectations of a Promising Technology. CADE. University of Warwick, Venice. 1st - 3rd Jun 2017  Abstract.
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