November 24, 2025

DIGIT Lab Research on AI and Creativity Gains National Media Attention

A robotic arm holding a paintbrush adds strokes to a digital artwork resembling a classic portrait, symbolizing artificial intelligence contributing to creative processes. Illustration in flat design style. Credit: Shutterstock.

DIGIT Lab’s recent research on Creativity and AI has sparked widespread media interest, with coverage across Dezeen, Design Week, Diginomica, and The Intersect. The research has been led by Prof Saeema Ahmed-Kristensen, together with Dr Ji Han. This is particularly timely with the ongoing review of the UK Creative Industries Policy and Evidence Centre, although […]