Publications
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Establishing the Core Principles of Servitisation beyond Manufacturing
Introduction from a paper by Zena Wood and Phil Godsiff Servitisation is commonly considered a concept that only exists in the manufacturing sector. However, if the UK is…
Ensuring a Sustainable Future for the Insurance Sector
By Zena Wood and Phil Godsiff Originally posted on London Market Forums website Sustainability and sustainable development are now recognised as crucial to the health of the planet…
Considering servitisation beyond manufacturing
By Zena Wood and Phil Godsiff ‘Servitisation’ represents a transformation in an organisation’s business model and a major change in how they earn money, as the organisation moves…
DEAS Network+ Calls for Proposals
Digitally Enhanced Advanced Services (DEAS) Network+ has several calls for proposals out, with deadlines approaching imminently. Here’s a summary: Literature Review Call The DEAS Network+ is inviting proposals…
New Models for New Normal
Dr Zena Wood recently contributed comments to an article in Market People Magazine (page 13), in reference to her appearance as part of London Market Forums New World…