Harvard Business Review: Driving Digital Adoption for a Competitive Edge

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Includes thoughts and analysis from Alan Brown

Now more than ever before, expectations of consumer-grade experiences in the workplace are challenging companies to prioritize the needs and preferences of employees – or face dire consequences, from high attrition rates to poor productivity. Most workers expect the same ease of use, functionality, and intuitiveness from the technology solutions they use in their place of work that they expect from common consumer apps.

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